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U.S. Bank Welcomes Luis Rojas Jr. as Head of Human Resources/ Digital Transformation

MINNEAPOLIS, OCTOBER 2019

Luis Rojas, Jr.Generational Executive Search and U.S. Bank are pleased to announce Luis Rojas Jr. has joined the U.S. Bank family as Head of Human Resources/Digital Transformation, headquartered in Minneapolis, MN.

 

Luis has deep understanding of technology and digital, and its ability to accelerate business performance, which enables him to quickly build credibility with his clients. He speaks their language and has solid experience in end-to-end agile. He is also well known in the HR community, with a vast network of high caliber connections and represents the evolution of the HR practice as companies transform to deliver products and services through digital channels.

 

Luis is a businessperson with a deep understanding of HR and its correlations to the running of a business. He studies the business then applies his HR expertise, to synergize the efforts for the correct outcome. An inquisitive leader, Luis has expertise in talent management, as well as Financial Services, Investment Banking, Capital Markets, Consumer products, and Sales and Operations environments.

 

“Luis’s depth of experience designing and implementing consumer bank technology and digital strategies to attract, develop and retain the best diverse talent will revolutionize U.S. Bank’s transformation to closer align with high-tech talent practices and enable the divisions digital transformations,” a spokesperson said.

 

Luis earned a Masters in Human Resource Management from New York University’s Stern School of Business, a Bachelor in Business Administration in Finance 2002 from Baruch College, Zicklin School of Business and from the University of Pennsylvania – Wharton School of Business, Strategic Management Executive Education.

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